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Speedo New York

Speedo


: ''This article is about the swimsuit manufacturer. For the genericized trademark referring to the swimsuit style see Speedo (suit style).'' ]] ''Speedo'' is a swimsuit manufacturer that began on Bondi Beach near Sydney Australia. Speedo is currently the world's largest selling swimwear brand and manufactures products for both recreational and competitive swimming. It's trademark is a red boomerang shaped logo.

History

The company was founded in 1914 by hoisery manufacturer Alexander MacRae as MacRae Knitting Mills in an effort to expand his company into swimwear. In 1928 the name Speedo was first adopted after the firm developed its racerback design of swimwear making it one of the first manufacturers to specifically produce athletic designs. The product was marketed with the slogan "Speed on in your Speedos." During World War II the manufacturer shifted nearly all of its production to war materials such as mosquito nets. Speedo resumed production after the war and became a publicly traded corporation in 1951. In 1955 Speedo introduced nylon into its fabric for competitive swimwear. The 1956 Olympics in Melbourne saw the widespread debut of the new fabric and the introduction of the style of men's briefs that has become associated with the brand. The company quickly expanded into the international arena from there until the present, boasting that 70 percent of swimming medals were won by athletes wearing its products in the Olympic Games of 1968, 1972, and 1976. During the 1970's and 80's new fabrics such as lycra were incorporated into the company's swimwear design. During the late 1990's the company turned its attention to its aquablade and fastskin product lines of competitive swimwear. The designs employ new fabrics that the company claims will reduce resistance in the water by replicating biological skin characteristics of various marine animals such as sharks. Though it still manufactures the traditional briefs and racerback designs that

Speedo


Hmm. This needs lots of fact-checking, and appears to have a definite POV. More editing required. See http://www-rohan.sdsu.edu/dept/coachsci/swimming/bodysuit/science.htm for some background info: I can't find the original paper online. The Anome 22:06 7 Jun 2003 (UTC) I just threw in a line about the vernacular use of speedo to refer to any tight, brief-style swimsuit, kind of like how Kleenex refers to any kind of tissue.Samnell 20:31, May 16, 2004 (UTC)

Speedo (Suit Style)


:''Also competition briefs, swim briefs, and racing briefs'' A speedo, which takes its name from the swimsuit brand Speedo, may refer to any briefs-style male swimsuit such as those used in competitive swimming, regardless of the actual manufacturer (see genericized trademark). The term is most common in American English but is also widely used in other English-speaking countries. Like the brief, speedos feature a "V-shape" front and solid back providing form-fitting coverage. They are typically worn below the lower waist. They are secured by a drawstring and thin banding at the upper thighs. Most speedos are made of a nylon and lycra/spandex composite and feature a light front lining. Speedos are used by professional and recreational athletes in many water sports. They are preferred in competitive swimming for the reduction of the water's drag on the swimmer, although knee-length jammers are also common for male swimmers. Speedos are typically worn by competitive divers and in water polo. Some participants in sports that require a wetsuit such as waterskiing, Scuba diving, surfing, and wakeboarding prefer to wear speedos underneath as opposed to shorts for purposes of comfort.

Manufacturers

In addition to the style's namesake company Speedo, competitive briefs-style swimwear is produced by companies including Nike, Tyr, Dolfin, Arena, and Adidas. Several designer fashion companies including Nautica have lines of speedo-style suits. While these companies still produce speedos generally, they have tended away from the brief-style suit, opting to advertise the jammer.

Styles

Briefs used for competitive and recreational swimming are manufactured in standard waist sizes. They are available in a wide variety of solid colors and patterned designs. Racing Suits - The most common racing styles are 1.5 to 3 inch panelled briefs, as measured by the width of the side panel. The racing suit's main function is to reduce the drag resistance

Speedo (Suit Style)


I find the assertion that speedos are more popular than boardshorts in Australia a bit dubious. The linked news story ("Swapping budgies for funkies"*) is no longer publicly available, but sounds a bit like manufacturer's hype. I also haven't been able to find any other reference to it. I think swimwear choices vary widely between cities and social groups in Australia, but I suspect that the boardshort is still more popular. Is this swimwear advocacy?  — Moilleadóir 23:25, 28 Feb 2005 (UTC)
  • ''budgie smugglers'' is an Australian name for speedos

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